3 Reasons Why You Should Include Stickers As Freebies
There’s nothing people love more than receiving free stuff. An article by Psychology Today delves into this topic, looking into what makes people love it. Of course, businesses use this interest to their advantage. Whether the business is small or large, people will flock to their freebies. Just look at the Pokémon x Van Gogh promotion. Droves of people traveled to the Van Gogh Museum in The Netherlands simply to get the free promotional card being given out.
With how effective it is as a marketing and promotional tool, each business has had its own flavor of giveaways and freebies. One of the most popular items that most companies and stores giveaway is, of course, the sticker. These little items are somewhat effective as giveaways, becoming something that young people particularly like.
Today, we’ll be discussing why that is. This guide will talk about giving away stickers as freebies. Let’s get into it.
Minimum Cost, Maximum Gains
If you’d like to leave a strong impression on your customers without spending a large amount of your budget, stickers are the way to go. The affordable nature of these items means that you can freely mass-produce them without worrying about your budget. With the amount you’ll be able to print out, you can hand out a lot of freebies. The simple act of including a sticker in every purchase can leave a positive impression on the customer’s mind.
Not only are these quite affordable for mass production, but the quality is excellent as well. You’ll be able to freely customize your freebies according to what theme or event you’ve got going on. To further enhance the effectiveness, we recommend that you use your social media to announce that you are giving away free promotional stickers. Get the maximum benefits from just a little investment.
Builds Strong Sense of Loyalty
Have you ever seen people support their favorite sports team or a cause that they believe in? Those people usually use their own decals to show off their support. The same can be applied to your business. With your freebies, you’ll easily be able to build a robust and loyal customer base. You can think of the people who use your logos as brand ambassadors. The more people that display your design and colors on their person, the more trust you are going to garner from others.
While it may take a while, building customer loyalty should be the top-most priority on your list. Choose durable materials from your stickers, such as Vinyl. These fit the bill in terms of durability and are even water-resistant. This allows for more placement options. Fun design choices will help attract people to your store, so don’t hesitate to find one that you think appeals to your primary customer base.
It’s a Tangible Product
The rise of the digital age has brought a lot of wonders to the world. These days, marketing and promotions are all done online through ads and other sorts of marketing tactics. The issue is, however, that these ads are not only annoying but super forgettable. Even if they’ve seen the ad a thousand times, as long as the person visiting the ad doesn’t care, they won’t be able to remember what the ad was about.
With a tangible product like a sticker, you can be the user that the client remembers who you are. Even if they haven’t learned about your brand yet, the sticker you gave them is the perfect introduction. In a sea of competition and copycats, this could be the edge that puts you above all of the others. Check out various marketing strategies so that your freebie can reach its full potential.
Final Thoughts
These are only some of the reasons why stickers are the ideal item for giveaways and freebies. Combine these with different methods and strategies to help your business grow into a pillar of the industry. Be sure to look for fun and unique designs, something that people will associate with your brand as soon as they see it from far away.
